Reference to this paper should be made as follows: Ali, J; Korejo, E.N; Ghouri, A; Abro, M.A. (2024). Thematic Evolution of Service Quality (2011-2023): Insights for Future Research Directions, J. Mgt. Mkt. Review, 9(4), 159 – 172. https://doi.org/10.35609/jmmr.2024.9.4(2)
Received: October 13, 2024 | Accepted: December 31, 2024


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